Bebida Beverage Company (OTC markets: BBDA) (BeBevCo), a developer, manufacturer and marketer of relaxation and energy drinks, is excited to begin its involvement with Chris Lafferty Motorsports TV. The program features multiple KOMA UNWIND product commercial spots as well title credits.
The first episode aired on Saturday, December 31 at 7 am on all FOX Sports Networks. With viewing households of above 75 million, the show is sure to be a success. The first episode will be re-aired this week. Check your local FOX Sports network for broadcast times. The 26 week programming will have well over 50 broadcasts.
“When you are a growing company that is constantly seeking marketing opportunities, it is hard to pass on something like this. I have known Chris for several years from the NASCAR community and he actually drove The KOMA Unwind Relaxation drink NASCAR Camping World truck series entry we had in 2010 at the Kentucky Speedway event,” said BeBevCo CEO Brian Weber.
“I am a part time NASCAR driver / Beverage CEO and developer and he is a part time driver/ TV show star and producer. There is a lot of B2B work and relationships that occur behind the scenes in the racing garage,” added Mr. Weber.
“This first introduction of our product on a national TV series is just a perfect example of how we growing our brands organically. I have little doubt we will continue making big strides in consumer awareness for KOMA UNWIND. We have almost zero negative feedback from consumers on our product. They love its function and consider its stress, anxiety and sleep disorder solution a blessing,” added BeBevCo COO Daisy Ramirez.
